ORGANIZATIONAL SEMIOTICS Round Table Workshop ‘An organizational semiotic view on interculturality and globalization’ at the IASS 2004 Conference
نویسندگان
چکیده
INTRODUCTION Organizational semiotics can deliver fruitful perspectives to study interculturality and globalization. Organizational semiotics deals with all kinds of semiotic aspects in organizations, like behaviour of people, behaviour of departments and behaviour of information systems. In order to explain the relevance of semiotics in the study of organizations, an introduction into organizational semiotics is given in this paper. Organizational semiotics knows system-oriented approaches, behaviour-oriented approaches, and knowledge-oriented approaches.
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